A high search engine ranking can increase visibility, traffic, and sales.
However, improving your SEO can be costly.
Every month, SEO tools can cost hundreds of dollars. You have limited funds and time as a startup. You require a quick, low-cost, and long-term strategy for increasing signups.
But there is some good news.
There are numerous free high-quality SEO tools available on the market… In fact, I frequently use these free SEO tools, particularly for keyword research and link-building opportunities.
So, if you want to use these free and low-cost SEO tools, keep reading below.
Here are some of the best cheap SEO tools:
- Google Analytics: Google Analytics is a free tool that provides insights into website traffic, user behavior, and other metrics. It can help you identify which pages and keywords are driving the most traffic to your site.
- Google Search Console: Google Search Console is a free tool that provides insights into website performance and helps you optimize your site for search engines. It can help you identify crawl errors, index status, and other SEO-related issues.
- Ubersuggest: Ubersuggest is a free SEO tool that provides keyword research, site audit, and backlink analysis. They offer a paid plan starting at $12/month with additional features.
- SERPstat: SERPstat is an all-in-one SEO platform that offers features such as keyword research, site audit, and backlink analysis. Their pricing starts at $55/month, but they also offer a free plan with limited features.
- Moz: Moz offers a suite of SEO tools for keyword research, site auditing, and link building. Their pricing starts at $99/month, and they offer a free 30-day trial.
- SEMrush: SEMrush is a powerful SEO tool that offers a wide range of features for keyword research, site auditing, backlink analysis, and more. Their pricing starts at $119.95/month, but they offer a 7-day free trial and a free plan with limited features.
- Ahrefs: Ahrefs is another popular SEO tool that offers features such as keyword research, site auditing, and backlink analysis. Their pricing starts at $99/month, but they also offer a 7-day trial for $7.
Remember, while these tools are affordable, they still require an investment of time and effort to effectively use and implement their recommendations.
Also Read: How to Make Money Blogging for Beginners in 2023
What are the Best Cheap SEO Tools?
- Ubersuggest — best for small businesses
- SEO PowerSuite — best free alternative
- Mangools — best of the best
- GTmetrix — best for page speed optimization
- SE Ranking — best for search engine marketers
- Serpstat — best all-in-one solution
- Long Tail Pro — best for finding less competitive keywords
1. Ubersuggest
Ubersuggest is our choice for the “best for small businesses” because it is an incredibly affordable SEO tool that provides all the essentials you’ll need in its free version, including keyword research, content ideas, keyword tracking, and more. And from there, things only get better.
UberSuggest is used by Nike, Microsoft, Dell, Adobe, and Shopify.
The Best Part
-
Even with the free version, you can get useful SEO insights. On the free version, you can get limited keyword ideas, personalized SEO rankings, and SEO suggestions.
The Worst Part
- The information is incomplete. When compared to Mangools, Ubersuggest’s backlink and keyword research tools have smaller databases.
If you want a cheap, user-friendly SEO tool that excels at all the fundamentals, get Ubersuggest.
I advise registering for the 7-day free trial of Ubersugget before upgrading to a paid plan (starting at $12/month).
Pricing
Ubersuggest offers three pricing plans:
- Individual: $12/month for sole proprietors and small businesses running a single website (or $120 for lifetime access).
- Business: $20/month for medium-sized companies running 4–7 websites (or $200 for lifetime access).
- Enterprise / Agency: $40 per month for big companies and agencies running up to 15 websites (or $400 for lifetime access).
There is a 30-day money-back guarantee on all lifetime plans.
A 7-day free trial of Ubersuggest is available right now.
Best For
Small businesses and individuals who manage up to 15 websites should use Ubersuggest.
Top Features
- Related keywords. Find keywords that are related to the ones you want to rank for the most. In order to increase the organic traffic to your website, you now have access to a wealth of content ideas.
- Chrome extension. From your browser, you can evaluate a website’s organic keywords, organic monthly traffic, backlinks, domain authority, and more.
- SEO Tip Of The Day. Every time you open a page on Ubersuggest, Neil Patel’s staff will teach you basic SEO techniques.
- Paid difficulty. Find out how much it will cost to rank for a specific keyword on paid search. This is a great way to find lucrative content opportunities that your rivals are still unaware of.
- Keywords Generator. Get a free.csv file containing a list of the keywords that your rival is ranking for. Based on the content you already have on your website, the keywords are arranged in the file from most to least relevant.
Also Read: SEO for Beginners: A Step-by-Step Guide to Boost Your Website’s Visibility
2. Mangools
Because Mangools costs less than half as much as more well-known SEO tools like Ahrefs and Semrush while still allowing you to perform the same crucial SEO tasks (keyword research, competitive intelligence, and backlink analysis), it is our top pick for the best inexpensive SEO tool.
The keyword ideas it presents are similar to those from the more expensive tools and it is just as simple to use.
The Best Part:
-
Easy to use interface.Great UX and visualisations make this tool as simple to understand as a three-piece puzzle, even for complete beginners.
The Worst Part:
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Less horsepower than the “OG’s” Ahrefs and Semrush. Those guys have been at it for so long that it’s difficult to compete in some areas, such as Ahrefs’ backlink database or Semrush’s keywords database.
If you need a powerful SEO tool on a budget, consider Mangools.
I recommend starting with the 10-day free trial and then upgrading to the Premium Plan at $69/month.
Pricing
- Basic: $49/month for freelancers, small businesses on a budget, and SEO professionals.
- Premium: $69/month for internal teams and marketing firms.
- Agency: $129 per month for large marketing agencies and in-house teams.
There is a 48-hour money back guarantee on all paid plans.
Annual subscriptions are 35% cheaper.
A free 10-day trial of Mangools is available right now.
Best For
Mangools is suitable for all types of users, including bloggers, affiliate marketers, SEO agencies, business owners, and complete beginners.
Top Features
- Keyword research tools. Mangools discovers high-value keywords for campaigns and generates new content ideas, allowing you to boost your SEO rankings with the right topics without spending hours researching.
- Competitor analysis tool. Learn who your competitors are, what their strategies are, and what keywords they are using so you can stay on top of what they are spending their time and money on.
- Get smart with SERPChecker. Get granular site metrics for specific keywords (for example, the domain authority of all top ranking pages for a keyword) so you can see how competitive any topic is at a glance.
- Keyword rank tracking. Keep track of your most valuable organic search keywords as well as the visibility of your website in comparison to your competitors. Monitor the progress of your SEO efforts over time.
- Sophisticated backlink analysis. Discover your current backlink profile and the most linked pages on any website. It also assists you in locating and removing bad links, allowing you to keep your site as clean as possible.
Also Read: 10 Best SEO Company Primelis 2023 – 91SeoTool
3. SEO PowerSuite
SEO PowerSuite is a search engine optimization toolkit that includes four desktop applications. One for rank tracking and keyword research, another for on-page and technical SEO audits, a third for backlink research, and a fourth for link building and outreach.
SEO PowerSuite is our top free alternative because the free version provides access to actually useful SEO search engine optimization features like keyword research, keyword search volume, backlink analysis, competitor rank tracking, keyword optimization, and site audits. For a free version, this is very generous.
The Best Part
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Premium SEO features at no cost. SEO PowerSuite provides free access to a few premium features that allow you to get really strategic with your SEO. When you learn that companies like Cisco, Microsoft, Heineken, IBM, and Disney use SEO PowerSuite, you begin to realise how powerful this tool can be for your company.
The Worst Part
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Can’t export data and save projects on the free plan. These extra features are only available in the paid version, so if SEO PowerSuite becomes a regular part of your “business toolbox,” or if you provide SEO services to clients, it may be worthwhile to upgrade to a paid plan.
If you need a free SEO tool that provides actual strategic information, try SEO PowerSuite.
I recommend starting with the free plan and then upgrading to a paid plan for more SEO power (starting at $299/year).
Pricing
- Free: Free for freelancers and individuals forever.
- Professional: SEO specialists and business owners pay $299 per year.
- Enterprise: $499/year for industry professionals and SEO firms.
All paid plans include a 7-day free trial period.
Try out SEO PowerSuite for free today.
Best For
SEO PowerSuite is ideal for people who want actionable SEO insights while keeping their credit cards close at hand.
Top Features
- Competitor analysis tool. Learn about your competitors’ backlinks, keywords, and content strategy. Gain insight into your competitors’ website traffic and stay ahead of the competition.
- SEO auditing tool. Find SEO issues on your website, such as broken links. Repair what Google dislikes and watch the SEO juice flow.
- Social media engagement metrics and reports. Metrics and reports on social media engagement. Learn how your blog posts and landing pages are performing on social media platforms such as Instagram, Twitter, and Linkedin.
- In-depth keyword research tools. Find the keywords that will move the needle so you can spend your time where you’ll get the most results the quickest.
- Local and global SEO tools. Optimize your website for specific locations and languages in order to expand into and dominate new markets.
Our Top Three Picks
Here’s a quick summary of our top three picks:
- Mangools — best of the best
- SEO PowerSuite — best free alternative
- Ubersuggest — best for small businesses
Also Read: Best Seo Tools For Youtube | 10 Best Keyword Research Tool For Youtube
Here’s a quick comparison of our top seven picks:
Tool |
Entry Offer |
Pricing |
---|---|---|
Mangools |
10-day free trial |
Starts at $49/mo |
SEO PowerSuite |
Free plan |
Starts at $299/year |
Ubersuggest |
7-day free trial |
Starts at $12/mo |
Serpstat |
7-day free trial |
Starts at $69/mo |
SE Ranking |
14-day free trial |
Starts at $39/mo |
Long Tail Pro |
8-day trial for $8 |
Starts at $37/mo |
GT Metrix |
Free plan |
Starts at $10/mo |
(50 Most Affordable Software)
Today, there are over 200 different SEO tools available to assist businesses in increasing their online visibility and ranking. We spent 48 hours comparing the top 50 cheapest tools to find the seven best tools for improving your Google rankings.
Here are the top 50 low-cost SEO tools that we took into account for this review:
- Mangools
- SEO PowerSuite
- Ubersuggest
- Serpstat
- SErankings
- Long Tail Pro
- GTmetrix
- SurferSEO
- GrowthBar
- Google Analytics
- Google Keyword Planner
- Google Pagespeed
- Check My Links
- Screaming Frog
- Open Link Profiler
- SiteChecker Pro
- WhatsMySerp
- Keywords Everywhere
- Google Search Console
- Rank Math
- WebCEO
- BUZZSumo
- SpyFu
- Moz Pro
- Raven tools
- BuzzStream
- LinkHunter
- Majestic
- Keyword Revealer
- Diib
- NightWatch
- Alexa
- Google trends
- Feedly
- Link Prospector
- iSpionage
- SeoQuake
- Woorank
- Similarweb
- Varvy SEO Tool
- PitchBox
- Siteliner
- Linkminer
- Seed Keywords
- Social Blade
- SEOptimer
- SEObility
- Authority Labs
- Advanced Web Ranking
- SpyOnWeb
What Is the Best Free SEO Tool in 2023?
SEO PowerSuite is the best free SEO tool. With this tool, you can get free access to all of the best and most expensive SEO features. The only disadvantage is that the tool cannot export data. In addition, SEO PowerSuite has two paid plans.
Can I do SEO on my own?
You certainly can! The Ski Slope Strategy is one of the simplest and quickest ways to learn how to do SEO on your own.
What tools do I use for SEO?
Depending on your needs, there are over 200 SEO software toolkits that you can use for your business. Some SEO tools are more costly and comprehensive than others. If you’re on a tight budget and want something comprehensive but reasonably priced, you can try any of our top three picks.
How much do SEO tools cost?
SEO tools can cost as much as $999 per month or as little as $12 per month. Some companies offer annual plans, others monthly plans, and a few offer lifetime plans. Their fees are typically based on the features, tools, and number of keyword searches performed per day.
Here are our top picks for the best cheap SEO tools to try this year: